Most popular AI tools in March 2024

Most popular AI tools in March 2024

March 21, 2024
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According to similarweb's data, March 2024 saw a spike in interest in a number of innovative artificial intelligence tools in the rapidly developing field of AI. Every one of these tools has special qualities and meets a range of requirements. Let's explore the world of these innovative technologies and learn about their benefits, drawbacks, and unique characteristics that have drawn consumers from all around the world.

Data from similarweb


ChatGPT: The Conversational AI Powerhouse Developed by OpenAI, ChatGPT has emerged as a dominant force in the field of natural language processing, as indicated by its staggering 1.63 billion total visits during the last 28 days, while 61.9% of the traffics came from their web platform and 38.1% from mobile. This versatile conversational AI model excels in understanding and generating human-like responses, making it an invaluable asset for various applications. From creative writing and coding assistance to research and analysis, ChatGPT's ability to comprehend context and provide coherent and informative outputs has captivated users across industries.


  • Impressive language understanding and generation capabilities
  • Ability to handle a wide range of tasks, from creative writing to coding
  • Continuous learning and improvement through updates


  • Potential biases inherited from training data
  • Inability to learn or update knowledge independently
  • Concerns about factual accuracy and consistency


   Gemini AI in Google's latest and most advanced set of large language models (LLMs) designed to handle various types of data simultaneously. Gemini, the search term, represents the growing interest in AI-powered search and information retrieval capabilities, with an impressive 413.6 million total visits. While Gemini is not a specific tool, it symbolizes the demand for efficient and intelligent search solutions that can navigate the vast online information landscape, offering users accurate and relevant results. The traffic distribution shows that 42.0% comes from desktop users, while 58.0% originates from mobile devices.



  • Multimodality: Gemini's core strength is its ability to process and generate different types of information, including text, code, audio, images, and video. This multimodal capability allows it to perform a wide range of tasks beyond just text processing, such as image analysis, video summarization, and music creation based on written prompts.
  • Flexibility: Gemini can run smoothly on various devices, from smartphones to data centers, making it versatile and suitable for a broad range of applications.
  • Reasoning capabilities: Gemini is designed to think and analyze critically, making it well-suited for tasks such as problem-solving, decision-making, and addressing complex questions, rather than simply regurgitating memorized data.
  • Integration with Google's AI ecosystem: Gemini Pro is seamlessly integrated with Google's Vertex AI program and AI Studio, making it a powerful tool for businesses and developers leveraging Google's AI services.


  • Limited knowledge base: Gemini's training data is only up to mid-2023, which means it may not have the most up-to-date information on certain topics or events.
  • Fact-checking concerns: Gemini is not primarily focused on fact-checking, which means its responses may not always be entirely accurate or reliable, especially when dealing with factual information.
  • Transparency and ethical concerns: There have been concerns about the accuracy of Google's promotional materials for Gemini, with critics questioning the reliability of the company's benchmarking methods and the portrayal of Gemini's capabilities in a promotional video.


CharacterAi: The Engaging AI Companion with 170.6 million total visits, has captured the attention of users seeking engaging and interactive conversational experiences. This AI-powered platform offers a unique approach to chatbots by allowing users to create and interact with customizable AI characters, fostering a sense of personalization and immersion. The traffic distribution reveals that 30.3% of users access the platform from desktop devices, while 69.7% use mobile devices.



  • Engaging and personalized conversational abilities
  • Potential for tailored interactions and rapport-building
  • Versatility in various applications, from entertainment to education


  • Potential for inconsistencies or unexpected behaviors due to customization
  • Dependence on the quality of training data for accurate and relevant responses


Quillbot: The AI Writing Assistant With 56.79 million total visits, Quillbot has emerged as a popular choice for users seeking assistance with writing tasks. This AI-powered writing aid offers features such as paraphrasing, grammar checking, and citation generation, making it a valuable tool for students, researchers, and content creators alike.



  • Streamlined writing process with AI assistance
  • Improved writing quality and coherence
  • Time-saving features for research and citation management


  • Potential for over-reliance on AI, hindering original thinking and writing skills
  • Accuracy and quality may vary depending on the complexity of the writing task


Perplexity: Perplexity ai has 53 million total visits, has garnered significant interest as a company at the forefront of AI innovation. Their commitment to pushing the boundaries of artificial intelligence and developing cutting-edge solutions has captured the attention of users and industry experts alike, fueling anticipation for their future endeavors.



  • Time-saving features for research and citation management
  • Context Awareness: The ability to provide pertinent responses in light of the questions' context.
  • Versatility: Helpful for a range of jobs for programmers, writers, artists, musicians, and researchers.
  • User-friendly Interface: Made to be simple to use, even by inexperienced users.
  • Real-Time Data Fetching: Provides accurate and current data


  • Wrong Answers: Like any AI technology, it occasionally produces inaccurate results.
  • Restricted Functionalities In contrast to a Few AI Tools: It might lack some of the features seen in other AI programs.


The surge of interest in these AI tools, as evidenced by the Similarweb data, underscores the growing significance and potential impact of artificial intelligence across various domains. From conversational AI models like ChatGPT to search term sensations like Gemini, and innovative companies like, the AI landscape is brimming with possibilities. As users continue to explore and adopt these tools, it is essential to strike a balance between harnessing their capabilities and addressing their limitations. By embracing a responsible and ethical approach, we can harness the transformative power of AI to enhance productivity, foster creativity, and unlock new frontiers of knowledge and understanding.

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